Amazon Prime is on track to be in more than 50% of US homes by the end of 2017, according to Cowen and Co.
Amazon Prime’s UK penetration will increase even further, according to an analysis by Cowen and Company, which said the service finished Q1 2017 about where its US equivalent was in early 2015.
Amazon and FremantleMedia International announced that fantasy drama “American Gods” will launch exclusively for Prime members in Germany, Austria, UK and Japan in 2017.
Amazon Prime needs to add just 7 million-8 million new Prime customers to cover its $1 billion investment in content, according to Ampere Analysis.
Amazon announced that Prime members in UK, US, Germany and Austria can now download movies and TV content to iPhones, iPads, Android phones and tablets for offline viewing at no additional charge.